Privacy Policy

BOYOYO TOYS – PRIVACY POLICY Last Updated & Effective Date: January 1, 2026

At BoYoYo Toys, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (boyoyotoys.com), purchase our interactive dog toys and enrichment puzzles, or apply for our wholesale program.

Please read this Privacy Policy carefully. By accessing or using our website, you agree to the practices described in this policy.

1. INFORMATION WE COLLECT We collect information that identifies, relates to, or could reasonably be linked to you or your business.

Direct-to-Consumer (Retail) Data:

• Personal Identifiers: Name, shipping address, billing address, email address, and phone number.
• Payment Information: Credit card details or payment processor data (securely processed via third-party providers like Stripe or PayPal; we do not store full credit card numbers).
• Purchase History: Records of the cognitive puzzles, toys, and slow feeders you have purchased or returned.

Wholesale & B2B Data:

• Business Identifiers: Business name, owner name, business address, EIN/Tax ID, website URL, and Amazon seller details (if applicable).
• Application Data: Information submitted through our wholesale portal regarding order volume, FBA prep requirements, and distribution channels.

Automatically Collected Data:

• Technical Data: IP address, browser type, device information, and operating system.
• Usage Data: Information about how you interact with our website, including pages visited, time spent, and referring websites.

2. HOW WE USE YOUR INFORMATION We use the collected information for various business and commercial purposes, including:

• Processing and fulfilling your retail or wholesale orders.
• Managing your wholesale B2B account and coordinating FBA prep services.
• Communicating with you regarding order updates, tracking, and customer support.
• Sending marketing communications, newsletters, and promotional offers (you can opt-out at any time).
• Improving our website layout, product offerings, and customer experience.
• Preventing fraud, protecting our website’s security, and complying with legal obligations.

3. HOW WE SHARE YOUR INFORMATION We do not sell your personal information to third parties. We may share your information only in the following circumstances:

• Service Providers: We share data with trusted third parties who assist us in operating our website, processing payments, fulfilling orders, and delivering packages (e.g., shipping carriers, payment gateways).
• Business Partners: For wholesale accounts, we may share necessary logistical data with freight partners or prep centers to ensure accurate Amazon FBA routing.
• Legal Compliance: We may disclose your information if required by law, court order, or governmental regulation, or to protect the rights, property, and safety of BoYoYo Toys, our customers, or others.

4. COOKIES AND TRACKING TECHNOLOGIES We use cookies, web beacons, and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand where our visitors are coming from. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some parts of our website may not function properly.
5. DATA RETENTION AND SECURITY We implement industry-standard security measures, including encryption and secure socket layer (SSL) technology, to protect your personal information. We retain your data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, resolve disputes, and enforce our agreements.
6. YOUR PRIVACY RIGHTS Depending on your location (such as California under the CCPA or Europe under the GDPR), you may have the right to:

• Access the personal information we hold about you.
• Request the correction of inaccurate data.
• Request the deletion of your personal data.
• Opt-out of marketing communications by clicking the “unsubscribe” link in our emails.

To exercise any of these rights, please contact us using the details below.

7. CHANGES TO THIS PRIVACY POLICY We reserve the right to update or modify this Privacy Policy at any time. Any changes will be effective immediately upon posting the updated policy on this page, with a revised “Last Updated” date. We encourage you to review this Privacy Policy periodically.
8. CONTACT US If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please reach out to us:

Email: contact@boyoyotoys.com

BoYoYo Toys 118 SE 3rd St, Topeka, KS 66603, United States